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Newcastle United announce Taittinger as multi-year partner

Newcastle United have announced a new multi-year partnership with Taittinger. An official announcement on Monday afternoon revealing details. The club’s announcement beginning: ‘Newcastle United has announced a new multi-year partnership...You can click here to read the full article.

Published: Monday, 26 October 2026 at 3:45 PM
Newcastle United announce Taittinger as multi-year partner
Key Things to Know
  • Newcastle United announced a new multi-year partnership with champagne brand Taittinger as Official Champagne Partner.
  • Taittinger products will be served in premium hospitality suites and executive boxes at St. James' Park.
  • The agreement follows a £10 million summer investment in major hospitality upgrades at the stadium.
The Story in 60 Seconds

Newcastle United has announced a new multi-year partnership designating prestigious champagne house Taittinger as the club's Official Champagne Partner. Under the agreement, Taittinger's beverages will be served across exclusive areas of St. James' Park, including premium hospitality suites and executive boxes, as well as select club events.

The deal follows a recent £10 million investment into transforming matchday hospitality at St. James' Park over the summer. It also adds to the club's growing list of commercial tie-ups, which recently included a partnership with Corpay, Inc. alongside their major sponsorship agreements with KNOX.

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