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The Portland Trail Blazers are 0-1 in the Emirates NBA Cup Group Play round, after losing Friday night to the Los Angeles Lakers 124-118. Although do you care any more about the loss because it dropped the Blazers to 4th…

Writer MaxContract of Blazer's Edge argues that Portland Trail Blazers fans should invest attention into the Emirates NBA Cup despite early tournament apathy. Following an opening 124-118 group play loss to the Los Angeles Lakers, the writer highlights historical trends showing that reaching the NBA Cup Final consistently serves as a catalyst for deep postseason runs in May and June.
The article notes that previous finalists—including the Indiana Pacers, Oklahoma City Thunder, New York Knicks, and San Antonio Spurs—frequently advanced deep into the playoffs or reached the NBA Finals in the same season. The Blazers continue their tournament campaign on Friday against the Sacramento Kings.
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