Grading the four PWHL expansion team brands

The four teams have their names and logos. Which one is the best, and worst, of the bunch?

By Tyler Kuehl · Daily Faceoff

Published: Tuesday, 10 November 2026 at 11:20 PM

Key Things to Know

Tyler Kuehl graded the four new PWHL expansion franchise brands set to debut in the 2026-27 season.
The writer awarded the Hamilton Havoc the highest grade with an A- for its strong logo design.
The Vegas Vanguards earned a B grade, while the Detroit Clutch received a B- from the writer.

The Story in 60 Seconds

Tyler Kuehl evaluated and graded the newly unveiled brands for the four Professional Women's Hockey League expansion franchises joining for the 2026-27 season. Kuehl analyzed the logos, color schemes, and nicknames for the Detroit Clutch, Hamilton Havoc, San Jose Sea Lions, and Vegas Vanguards ahead of the league's fourth campaign.

Hamilton received the highest mark with an A- for its strong logo and rustic colors, while Detroit earned a B- despite Kuehl calling the name goofy. Vegas was awarded a B, and San Jose received the lowest mark of C- due to what the writer felt was a theme park aesthetic.

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Grading the four PWHL expansion team brands

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