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The NFL is the world's richest sports league, generating over $23 billion in annual revenue. Although players are paid well, many look to secure their financial future by venturing into business.

Multiple former and current NFL stars have leveraged their playing careers to launch and operate successful business ventures across diverse industries. The ventures span food, beverage, wellness, and construction, featuring players such as LeRoy Butler, Stephen Tulloch, Keith Bulluck, Calvin Johnson, Brandon Marshall, Brian Orakpo, Vernon Davis, Jaylon Smith, Torry Holt, and Ndamukong Suh.
Notable endeavors include Butler's Leap Spirits, Johnson's cannabis and wellness brand Primitiv, Marshall's House of Athlete, and Orakpo's Gigi's Cupcakes franchise alongside Michael Griffin. Other ventures range from Davis's Jamba franchises and design firm to Holt's construction company and Suh's Generals Restaurant Group.
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