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Tottenham’s NFL revenue is overstated, according to one football finance expert

Football finance expert Stefan Borsen has made an interesting claim about the revenue Tottenham Hotspur earn through hosting the NFL at their stadium. Moving into…

Published: Saturday, 17 October 2026 at 7:00 PM
Tottenham’s NFL revenue is overstated, according to one football finance expert
Key Things to Know
  • Stefan Borsen claims Tottenham's net earnings from hosting NFL games are overstated and likely around £1m per match.
  • Borsen noted that significant operational costs, including pitch transitions and staffing, reduce the bottom-line profits from NFL fixtures.
  • Spurs Web reports that food, drink, and merchandise sales generate substantial additional revenue during NFL events.
The Story in 60 Seconds

Football finance expert Stefan Borsen claimed that Tottenham Hotspur's earnings from hosting NFL games are overstated. While reports suggest Spurs earn £6m per matchday at their stadium, Borsen told Football Insider that net earnings per NFL fixture are likely closer to £1m once setup, pitch transitions, and staffing costs are deducted.

However, Spurs Web highlights reporting from Alasdair Gold showing that Tottenham benefits substantially from rent, megastore merchandise, and in-seat food and drink sales during NFL games. Gold also noted that Tottenham's NFL-related revenue has increased by five to 10 percent over recent years.

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