‘No doubt’ – Ex-Championship CEO makes Arise admission after working with Sheffield Wednesday owners

General Sports Worldwide chief executive Sam Rush has praised Sheffield Wednesday owners Arise Capital Partners, stating the leadership group understands the fabric of the club. Rush, formerly the chief executive of Derby County, highlighted the strong connection established between the ownership, led by chairman David Storch, and the supporters roughly 120 days into their tenure.

Arise Capital Partners completed its takeover in May and has invested approximately £9 million into modernising Hillsborough and the Middlewood Road training ground. GSW agreed to an exclusive commercial consultancy partnership with the Owls in June to assist with revenue generation, premium seating, operations, and partnerships under project lead Ashley Peden and Owls chief executive David Bruce.