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Erling Haaland legal battle breaks out as Man City star gets court date

Manchester City star Erling Haaland is involved in a legal case

Published: Thursday, 1 October 2026 at 11:59 AM
Erling Haaland legal battle breaks out as Man City star gets court date
Key Things to Know
  • Erling Haaland has filed a lawsuit against Norwegian Air Shuttle ASA with an October 9 court date scheduled.
  • The lawsuit alleges the airline unlawfully exploited Haaland's image and characteristics to market tickets during the World Cup.
  • Norwegian confirmed receiving the lawsuit and removed social media posts showing Haaland's ponytail superimposed on an aircraft.
The Story in 60 Seconds

Manchester City striker Erling Haaland has filed a lawsuit against airline Norwegian Air Shuttle ASA over alleged marketing breaches. The dispute is scheduled for a hearing at Oslo District Court via video call on Friday, October 9. Lawyer Thomas Hagen confirmed the lawsuit on behalf of Haaland and York Promotions Ltd., alleging unlawful exploitation of the player's characteristics in ticket marketing during the World Cup.

Norwegian has since removed social media posts that featured Haaland's former ponytail hairstyle superimposed on an aircraft. Airline press officer Eivind Hammer Myhre expressed surprise over the legal action, stating the company was merely cheering on the national team. Meanwhile, Haaland remains focused on international duty with Norway as they prepare to face Wales in the Nations League.

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