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During Micah Nori’s 28 years around the NBA, he learned that coaching wasn’t only about diagramming plays and running practices. A coach needs to reach his players. He has to communicate.

Portland Trail Blazers head coach Micah Nori is adopting an Ernest Hemingway-inspired communication philosophy with his players and coaching staff. During his first staff meeting in August, Nori presented each coach with a paperback copy of Hemingway's novella, "The Old Man and the Sea," to emphasize delivering fewer words with greater meaning.
Throughout the initial meeting, Nori established expectations for his coaching staff regarding practice structures, coaching roles, and game plan designs.
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