Strike 1: Sharing local TV revenue would help solve MLB revenue disparity issues

Mark Knudson argues that Major League Baseball should implement game-by-game local TV revenue sharing between opposing teams to solve revenue disparities. He contends that an owner-backed salary cap harms the sport and simply boosts ownership profits rather than creating competitive balance. Instead, Knudson advocates for addressing massive financial imbalances among franchises through media revenue equity.

Under Knudson's proposed system, big-market clubs like the Los Angeles Dodgers would split broadcast earnings equally with opponents on game nights. He notes Commissioner Rob Manfred is pursuing media centralization by 2028, but suggests direct broadcast sharing offers an immediate compromise before protracted collective bargaining issues disrupt upcoming seasons.