Cowboys-Eagles’ audience blows out World Series Game 3

There once was a time when the mere thought of competing with the World Series made the NFL hide under the bed.

By Mike Florio · NBC Sports

Published: Friday, 30 October 2026 at 12:08 AM

Key Things to Know

The Cowboys-Eagles NFL game significantly outperformed World Series Game 3 in television viewership.
Mike Florio notes the NFL previously avoided direct scheduling competition with the World Series.
Regular-season football broadcasts now reliably draw larger audiences than major baseball championship matchups.

The Story in 60 Seconds

Mike Florio reports that the television audience for the regular-season NFL matchup between the Dallas Cowboys and Philadelphia Eagles heavily outperformed Game 3 of the World Series. The viewership comparison highlights the significant ratings dominance of standard NFL regular-season broadcasts over major baseball championship games.

Florio noted that while the NFL historically avoided scheduling competition against the World Series, modern television viewership trends have reversed, leaving regular-season football substantially ahead in total audience delivery.

Read the full article on NBC Sports

Cowboys-Eagles’ audience blows out World Series Game 3

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