Keep training fresh, find a hobby… and know when to let top players leave: what Mikel Arteta can learn from greats such as Sir Alex Ferguson, Bob Paisley and Graham Taylor as he bids to join the 10-year brigade and build an Arsenal dynasty

Ian Herbert argues that Arsenal manager Mikel Arteta can study historic managers like Sir Alex Ferguson, Graham Taylor, and Bill Shankly to reach a decade in charge. The column outlines how legendary managers achieved longevity by maintaining strong physical presence, evolving training routines, refreshing backroom staff, and knowing precisely when to dismantle and rebuild aging squads.

Herbert notes that managing modern pressure also requires adaptability and personal interests away from football, much like Ferguson's pursuits in horse racing and piano. The piece highlights that Arteta has already embraced unique motivational methods, such as club dog 'Win' and sensory exercises, as he continues developing Arsenal's culture.