Celtic fans face major TV shake-up as SPFL launches new broadcasting plans

The SPFL has officially announced that UK broadcasting rights for Scottish Premiership matches will go out to tender starting from the 2029/30 season. Current deals with Sky Sports, which shows up to 60 matches, and Premier Sports, which airs 22 fixtures, expire after 2028/29. SPFL chief executive Neil Doncaster confirmed the league expects strong interest from competing broadcasters and is willing to evaluate packages with a different number of live fixtures.

The writer argues that while Celtic fans would welcome broader television coverage to avoid missing untelevised matches, adding another broadcaster could unfairly burden supporters with extra subscription costs. The newly announced tender exclusively covers Scottish Premiership rights, leaving the current Premier Sports Cup broadcasting agreement intact through the 2030/31 campaign.