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SB Nation Reacts: Should the Wizards do a team rebrand?

Welcome to SB Nation Reacts, a survey of fans across the NBA. Throughout the year we ask questions of the most plugged-in Wizards fans and fans across the country. Yesterday, I wrote about the Washington Wizards considering a rebrand. No…

By Albert Lee · Bullets Forever

Published: Wednesday, 14 October 2026 at 2:42 PM

Key Things to Know

Bullets Forever is polling fans on whether the Washington Wizards should undergo a complete team rebrand.
Potential rebrand discussions involve altering the Wizards' official logo, uniforms, and color scheme.
Writer Albert Lee confirmed that the former Washington Bullets name will not be returning.

The Story in 60 Seconds

Bullets Forever has launched an SB Nation Reacts poll asking fans whether the Washington Wizards should undergo a team rebrand. The survey follows discussions regarding potential updates to the NBA franchise's logo, team colors, and uniform designs.

Writer Albert Lee notes that team owner Monumental Sports & Entertainment has received requests for changes, though he clarifies that the former Bullets moniker is not returning. Lee also stated he personally does not find the current Wizards jerseys or color scheme to be ugly.

Read the full article on Bullets Forever

SB Nation Reacts: Should the Wizards do a team rebrand?

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