Baxter hopes to bring Exeter fans back to Sandy Park

Exeter boss Rob Baxter says he will do what he can to create a side that can bring crowds back to Sandy Park.

By Brent Pilnick · BBC

Published: Tuesday, 13 October 2026 at 6:18 AM

Key Things to Know

Rob Baxter is aiming to win games and improve performances to bring supporters back to Sandy Park.
Only 7,071 fans attended Exeter's 34-28 win over Newcastle, leading the club to close the North Terrace.
Attendance was lower than the 8,682 spectators recorded during Exeter's first home league match against Gloucester.

The Story in 60 Seconds

Exeter Chiefs director of rugby Rob Baxter says he aims to build a team that will bring supporters back to Sandy Park following a low turnout. A crowd of only 7,071 attended Exeter's 34-28 victory over Newcastle, prompting the club to close the North Terrace for a league match for the first time.

Baxter emphasized that his primary role in rebuilding attendance is ensuring the team performs well and wins matches. To address attendance concerns, chief executive Tony Rowe confirmed the club is cutting ticket prices across several categories for league, cup, and European matches leading up to Christmas.

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Baxter hopes to bring Exeter fans back to Sandy Park

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