How Harry Kane is paving the way for Kylian Mbappé to make even more money

Bayern Munich striker Harry Kane's unconventional boot partnership with Skechers is serving as a commercial blueprint for other elite athletes, including Kylian Mbappé. Sports finance expert Professor Rob Wilson noted that Kane chose to become the primary face of a newcomer brand rather than remain an athlete in established stables like Nike or Adidas.

According to Wilson, Kane's endorsement brought immediate credibility to Skechers in elite football while enhancing the striker's personal brand value. Wilson suggested that this framework offers a relevant benchmark for Mbappé's potential commercial endeavors with emerging footwear brands such as On.